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  • Accounting Principles

    Accounting Principles IFRS Version [ Paperback, International Edition ]
    Kieso, Donald E. (Northern Illinois University) | John Wiley & Sons Inc | 2018³â 04¿ù
    52,000¿ø Æ÷ÀÎÆ®Àû¸³ 1,040¿ø
    Weygandt's Accounting Principles continues to provide students with a trusted and clear introduction to fundamental accounting concepts, which has made this best-selling text so popular.
  • Achieving Excellence in the Management of Human Service Organizations

    Peter M. Kettner | Allyn & Bacon | 2001³â 07¿ù
    26,000¿ø Æ÷ÀÎÆ®Àû¸³ 780¿ø
    This book attempts to create an integrated model for management and administrative practice in the management of human service organizations. The book presents a theoretical foundation for human services management and identifies the major roles a...

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  • Achieving Success Through Social Capital: Tapping the Hidden Resources in Your Personal and Business

    Wayne E. Baker | Jossey-Bass | 2000³â 07¿ù
    29,000¿ø Æ÷ÀÎÆ®Àû¸³ 870¿ø
    Why do some people prosper while others struggle?The difference is more than what they know.It's also who they know.Successful people know how to improve their wealth, health, and happiness by creating rich social capital, tapping the hidden resou...

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  • Addiction Treatment Planner.2/E

    Addiction Treatment Planner.2/E [ Paperback/2ed. ]
    Robert R. Perkinson, Arthur E., Jr. Jongsma | John Wiley & Sons | 2001³â 01¿ù
    41,000¿ø Æ÷ÀÎÆ®Àû¸³ 1,230¿ø

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  • Administrative Assistant's & Secretary's Handbook

    James Stroman, Kevin Wilson, Jennifer Wauson | American Management Association | 2003³â 10¿ù
    40,000¿ø Æ÷ÀÎÆ®Àû¸³ 800¿ø
    A handbook for administrative assistants and secretarys covers such topics as telephone usage, keeping accurate records, making travel arrangements, e-mail, using the Internet, business documents, and language usage.
  • Administrative Office Management, Complete Course, 13/e

    Pattie Gibson-Odgers | South Western Educational Publishing | 2015³â 04¿ù
    39,000¿ø Æ÷ÀÎÆ®Àû¸³ 780¿ø
    Administrative Office Management continues to provide students with the most up-to-date information reflecting contemporary management thinking, issues, and trends that every office employee needs to know. The text provides a strong management-based background while utilizing a humanistic approach f...

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  • Administrative Organizations

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    Administrative Organizations [ Hardcover, POD ]
    Ajex Cooper | 3G E-Learning | 2017³â 01¿ù
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    180,000¿ø Æ÷ÀÎÆ®Àû¸³ 0¿ø
    "An organization is an entity comprising multiple people, such as an institution or an association that has a collective goal and is linked to an external environment. This book provides effective and proven strategies for today¡¯s change-oriented organizations. It provide both practical and effecti...

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  • Advanced Accounting 5/E (IN)

    Advanced Accounting 5/E (IN) [ Paperback, 5th International Edition ]
    Debra C. Jeter, Paul K. Chaney | Wiley | 2012³â 03¿ù
    45,000¿ø Æ÷ÀÎÆ®Àû¸³ 900¿ø
    Building upon previous editions of Advanced Accounting, author Debra C. Jeter continues to deliver a balanced and detailed approach to the conceptual and technical aspects of advanced accounting. This new and enhanced edition features more in-depth information about international accounting, the upc...
  • Advanced Brand Management

    Paul Temporal | John Wiley & Sons | 2002³â 04¿ù
    28,000¿ø Æ÷ÀÎÆ®Àû¸³ 560¿ø
    Branding your firm's future-with success More than a name game, product branding is often a high-stakes gamble-even when there's substantial market research behind it. The Classic Coke fiasco is just one example. With millions of dollars at st...
  • Advanced Business Communication 4/E

    Penrose | South-Western | 2001³â 01¿ù
    32,000¿ø Æ÷ÀÎÆ®Àû¸³ 960¿ø

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  • Advertising Management: Theory  And Practice

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    Sharon M. Foulke | 3G E-Learning | 2017³â 01¿ù
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    174,000¿ø Æ÷ÀÎÆ®Àû¸³ 0¿ø
    The book clearly explains the fundamentals of the subject and is designed to give an insight to the students and professionals. Without an effective advertising management process in place, the media campaigns are not that fruitful and the whole marketing process goes for a toss. Hence, companies th...

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  • Advertising Media A-To-Z

    Advertising Media A-To-Z [ Paperback ]
    Surmanek, Jim | McGraw-Hill Education | 2003³â 10¿ù
    28,000¿ø Æ÷ÀÎÆ®Àû¸³ 560¿ø
    The advertising practitioner's one-stop resource to essential media terms, concepts, strategies, and more!"Advertising Media A-to-Z is today's most comprehensive, easy-to-use reference and resource guide for everything having to do with the res...
  • Advertising Research, 2/E

    Advertising Research, 2/E Theory and Practice [ Hardcover, 2nd Edition ]
    Joel J. Davis | Prentice Hall | 2011³â 05¿ù
    43,000¿ø Æ÷ÀÎÆ®Àû¸³ 860¿ø
    Discover how to design and use advertising research.In order to become a successful advertising professional, it¡¯s important to understand the importance of research. Advertising Research: Theory & Practice shows readers how research helps advertisers make the best decisions in regards to strategy,...

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  • Advertising Strategy: Creative Tactics from the Outside/In

    Tom Altstiel, Jean Grow | Sage Publication | 2005³â 10¿ù
    43,000¿ø Æ÷ÀÎÆ®Àû¸³ 860¿ø
    1 Copy and creativity 2 Getting started 3 Issues in a changing marketplace 4 Concepting (what's the big idea?)5 Design for writers 6 Campaigns 7 Headlines and taglines 8 Body copy 9 Print 10 Out-of-home 11 Direct mail 12 Radio 13 Television 14 Internet 15 Promotions and point of purchase 16 Business...

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  • Advertising and Promotion

    Advertising and Promotion [ Paperback, 2nd Edition ]
    Christopher E. Hackey | Sage Pubns | 2010³â 02¿ù
    45,000¿ø Æ÷ÀÎÆ®Àû¸³ 900¿ø
    ¡ÇBridges the academic gap between textbook and leading edge marketing thinking. It has been substantially revised and is particularly strong on electronic media and their current marketing usage¡Ç - Ros Masterson, De Montfort University, Leicester, UK¡ÇLucid, insightful, an inspiration for even mor...
  • Agile Project Management: How to Succeed in the Face of Changing Project Requirements

    Gary Chin | AMACOM | 2003³â 12¿ù
    20,000¿ø Æ÷ÀÎÆ®Àû¸³ 400¿ø
    With constantly changing requirements, project managers need to have speed, reflexes, intelligence, and the ability to respond to new demands. In a fast-paced environment filled with uncertainty, successfully completing projects on time can feel l...
  • Air Transportation: A Management Perspective

    Air Transportation: A Management Perspective A Management Perspective [ Paperback, 8th Edition, POD ÁÖ¹®Á¦ÀÛµµ¼­ ]
    Wensveen, John | Routledge | 2015³â 05¿ù
    155,670¿ø (10% ÇÒÀÎ) Æ÷ÀÎÆ®Àû¸³ 7,790¿ø
    Air Transportation: A Management Perspective by John Wensveen is a proven textbook that offers a comprehensive introduction to the theory and practice of air transportation management. In addition to explaining the fundamentals, the book transports the reader to the leading edge of the discipline, u...
  • Alignment

    Alignment Using the Balanced Scorecard to Create Corporate Synergies [ Hardcover ]
    Norton, David P. | Harvard Business Review Press | 2006³â 04¿ù
    42,700¿ø Æ÷ÀÎÆ®Àû¸³ 860¿ø
    Applying the Balanced Scorecard Approach to Corporate-Level Strategy.Most organizations consist of multiple business and support units, each populated by highly trained, experienced executives. But often the efforts of individual units are not coordinated, resulting in conflicts, lost opportunities,...

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  • Allied Hospitality Management

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    Allied Hospitality Management [ Hardcover, POD ]
    Henry Ibsan | 3G E-Learning | 2017³â 01¿ù
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    168,000¿ø Æ÷ÀÎÆ®Àû¸³ 0¿ø
    "Hospitality refers to the relationship between a guest and a host, wherein the host receives the guest with goodwill, including the reception and entertainment of guests, visitors, or strangers. This book develops a critical view of the management theory and the traditional theories, looking at how...

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  • American Government and Politics Today : The Essentials, 12/E

    Barbara A.Bardes?, Steffen W.Schmidt | Thomson Learning | 2005³â 06¿ù
    35,000¿ø Æ÷ÀÎÆ®Àû¸³ 1,050¿ø
    The best-selling book published for American Government, AMERICAN GOVERNMENT AND POLITICS TODAY: THE ESSENTIALS helps students experience the excitement that comes from active, informed citizenship in a concisely organized package. Bardes, Shelley, and Schmidt's text is renowned nationwide for its b...

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