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  • Matching Supply with Demand, 4/E (ISE)

    Matching Supply with Demand, 4/E (ISE) An Introduction to Operations Management [ Paperback, 4th Edition, International Student Edition ]
    Gerard Cachon, Christian Terwiesch | McGraw-Hill College | 2018³â 09¿ù
    44,000¿ø Æ÷ÀÎÆ®Àû¸³ 880¿ø
    »óÇ° ÆǸŰ¡ ½ÃÀÛµÇ¸é ¾Ë·Áµå¸³´Ï´Ù. ÆǸŽÃÀÛ ¾Ë¸² ¼­ºñ½º¶õ? ½ÅûÇϱâ
    Gerard Cachon and Christian Terwiesch, Matching Supply with Demand: An Introduction to Operations Management, 4e is the most authoritative, cutting-edge book for operations management MBAs. The book demands rigorous analysis on the part of students without requiring consistent use of sophisticated m...

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  • Data Mining for Business Analytics: Concepts, Techniques and Applications in Python

    Data Mining for Business Analytics: Concepts, Techniques and Applications in Python Concepts, Techniques and Applications in Python [ Hardcover ]
    Shmueli, Galit / Bruce, Peter C. / Gedeck, Peter | Wiley | 2019³â 11¿ù
    70,000¿ø Æ÷ÀÎÆ®Àû¸³ 1,400¿ø
    Data Mining for Business Analytics: Concepts, Techniques, and Applications in Python presents an applied approach to data mining concepts and methods, using Python software for illustration
  • Marketing Management, 3/E

    Marketing Management, 3/E [ Paperback, 3rd Edition, International Edition ]
    Greg W. Marshall,Mark W. Johnston | McGraw-Hill | 2018³â 02¿ù
    42,000¿ø Æ÷ÀÎÆ®Àû¸³ 840¿ø
    Greg Marshall and Mark Johnston (both of Rollins College) have taken great effort to represent Marketing Management the way it is actually practiced in successful organizations today.The 3rd edition, written for today's students in an interesting, lively, professional tone, has received the exclusiv...

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  • Essentials of Entrepreneurship and Small Business Management, Global Edition

    Essentials of Entrepreneurship and Small Business Management, Global Edition [ Paperback, 9th Edition, International Edition ]
    Cornwall, Jeffrey | Pearson Education Limited | 2018³â 12¿ù
    46,000¿ø Æ÷ÀÎÆ®Àû¸³ 920¿ø
    For courses in small business management, entrepreneurship, and new venture creation and/or management. The foundation to building a successful small businessTaking a practical, hands-on approach to entrepreneurship, this text equips students with the tools and critical-thinking skills needed for sm...

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  • Operations Management, 12/E

    Operations Management, 12/E Sustainability and Supply Chain Management [ Paperback, 12th Edition, International Edition ]
    Jay Heizer,Barry Render,Chuck Munson | Pearson Education | 2016³â 05¿ù
    48,000¿ø Æ÷ÀÎÆ®Àû¸³ 960¿ø
    For courses in Operations Management.A broad, practical introduction to operations, reinforced with an extensive collection of practice problemsOperations Management: Sustainability and Supply Chain Management presents a broad introduction to the field of operations in a realistic and practical mann...

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  • Meetings, Expositions, Events and Conventions, 4/E

    Meetings, Expositions, Events and Conventions, 4/E An Introduction to the Industry [ Softcover, Global Edition, 4th Edition ]
    George G. Fenich | Pearson Academic | 2015³â 09¿ù
    47,000¿ø Æ÷ÀÎÆ®Àû¸³ 940¿ø
    Experience the World of Meetings, Expositions, Events, and ConventionsMeetings, Expositions, Events, and Conventions: An Introduction to the Industry acquaints students with the burgeoning field of event planning. Constructed with the Delphi method based on the opinions of experts and educators, the...
  • Entrepreneurship, 6/E

    Entrepreneurship, 6/E Successfully Launching New Ventures, Global Edition [ Paperback, 6th Edition, International Edition ]
    Bruce R. Barringer | Pearson Academic | 2019³â 02¿ù
    45,000¿ø Æ÷ÀÎÆ®Àû¸³ 900¿ø
    Teach the Entrepreneurial Process through Real-World ExamplesEntrepreneurship: Successfully Launching New Ventures explores the allure of entrepreneurship, teaching students how to successfully launch and grow their own business. Using real business profiles of inspiring young entrepreneurs, the tex...
  • Human Resource Management, 11/E

    Human Resource Management, 11/E [ Paperback, 11th Edition, International Edition ]
    Raymond Andrew Noe,John R. Hollenbeck, Barry Gerhart ,Patrick M. Wright | McGraw-Hill Education | 2018³â 01¿ù
    52,000¿ø Æ÷ÀÎÆ®Àû¸³ 1,040¿ø
    Human Resource Management: Gaining a Competitive Advantage was developed to teach students how to strategically overcome challenges within organizations, and gain a competitive advantage for their companies.All of the authors have won numerous teaching and prestigious research awards; this, along wi...
  • Essentials of Strategic Management, 6/E

    Essentials of Strategic Management, 6/E The Quest For Competitive Advantage [ Paperback, 6th Edition, International Edition ]
    John E. Gamble, Arthur A. Thompson Jr.,Margaret Peteraf | McGraw-Hill | 2018³â 03¿ù
    38,000¿ø Æ÷ÀÎÆ®Àû¸³ 760¿ø
    Essentials of Strategic Management 6thedition by Gamble, Peteraf, and Thompson presents concise,straight-to-the-point discussions, timely examples, with a writing style thatcaptures students¡¯ interest. It features 10 chapters with 12 tightly linkedcases. The content is solidly mainstream and balanc...

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  • E-Commerce 2018, 14/E

    E-Commerce 2018, 14/E [ Paperback,14th Edition, Global Edition ]
    Kenneth C. Laudon | Pearson Higher Education | 2018³â 07¿ù
    49,000¿ø Æ÷ÀÎÆ®Àû¸³ 980¿ø
    »óÇ° ÆǸŰ¡ ½ÃÀÛµÇ¸é ¾Ë·Áµå¸³´Ï´Ù. ÆǸŽÃÀÛ ¾Ë¸² ¼­ºñ½º¶õ? ½ÅûÇϱâ

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  • Project Management : The Managerial Process, 7/E

    Project Management : The Managerial Process, 7/E [ Paperback, 7th International Edition ]
    Erik W. Larson,Clifford F. Gray | McGraw-Hill College | 2017³â 02¿ù
    45,000¿ø Æ÷ÀÎÆ®Àû¸³ 900¿ø
    As the market-leading textbook on the subject, Project Management: The Managerial Process is distinguished by its balanced treatment of both the technical and behavioral issues in project management as well as by its coverage of a broad range of industries to which project management principles can ...
  • Strategic Management and Competitive Advantage: Concepts and Cases, Global Edition

    Strategic Management and Competitive Advantage: Concepts and Cases, Global Edition Concepts and Cases [ Paperback, 6th Global Edition ]
    Hesterly, William | Pearson Education Limited | 2018³â 07¿ù
    45,000¿ø Æ÷ÀÎÆ®Àû¸³ 900¿ø
    For courses in strategy and strategic management.Core strategic management concepts without the excessStrategic Management and Competitive Advantage: Concepts and Cases strips out the unnecessary, by presenting material that answers the question: does this concept help students analyze real business...

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  • Technology Ventures, 5/E

    Technology Ventures, 5/E From Idea to Enterprise [ 5th Edition, International Edition ]
    Thomas H. Byers,Richard C. Dorf,Andrew J. Nelson | McGraw Hill Book Company Windcrest/McGraw-Hil | 2018³â 10¿ù
    40,000¿ø Æ÷ÀÎÆ®Àû¸³ 800¿ø

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  • Case Studies in Finance, 8/E

    Case Studies in Finance, 8/E Managing for Corporate Value Creation [ 8th Edition, International Student Edition ]
    Robert F. Bruner,Kenneth M. Eades,Michael J. Schill | McGraw-Hill Education | 2018³â 08¿ù
    48,000¿ø Æ÷ÀÎÆ®Àû¸³ 960¿ø
    Case Studies in Finance links managerial decisions to capital markets and the expectations of investors. At the core of almost all of the cases is a valuation task that requires students to look to financial markets for guidance in resolving the case problem. The focus on value helps managers unders...
  • Financial Institutions Management, 9/E

    Financial Institutions Management, 9/E A Risk Management Approach [ Paperback, 9th Edition ]
    Saunders | McGraw-Hill Education | 2017³â 08¿ù
    44,000¿ø Æ÷ÀÎÆ®Àû¸³ 880¿ø
    Saunders and Cornett's Financial Institutions Management: A Risk Management Approach provides an innovative approach that focuses on managing return and risk in modern financial institutions. The central theme is that the risks faced by financial institutions managers and the methods and markets thr...
  • International Financial Management, 8/E

    International Financial Management, 8/E [ Paperback, 8th Edition ]
    Eun | McGraw-Hill Education | 2017³â 08¿ù
    44,000¿ø Æ÷ÀÎÆ®Àû¸³ 880¿ø
    »óÇ° ÆǸŰ¡ ½ÃÀÛµÇ¸é ¾Ë·Áµå¸³´Ï´Ù. ÆǸŽÃÀÛ ¾Ë¸² ¼­ºñ½º¶õ? ½ÅûÇϱâ
    International Financial Management provides students with a foundation for analysis that will serve them well in their careers ahead. The decision-making process is presented through the text with the goal of teaching students how to make informed managerial decisions in an evolving global financial...

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  • Contemporary Management, 10/E

    Contemporary Management, 10/E [ Paperback, 10th Edition ]
    Jones | McGraw-Hill Education | 2017³â 08¿ù
    43,000¿ø Æ÷ÀÎÆ®Àû¸³ 860¿ø
    »óÇ° ÆǸŰ¡ ½ÃÀÛµÇ¸é ¾Ë·Áµå¸³´Ï´Ù. ÆǸŽÃÀÛ ¾Ë¸² ¼­ºñ½º¶õ? ½ÅûÇϱâ
    The 10th edition of Contemporary Management by Jones/George continues to provide students the most current and up-to-date account of the changes taking place in the world of business management.In this revision, the focus is on making Principles of Management relevant and interesting to today's stud...

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  • Retailing Management, 10/E

    Retailing Management, 10/E [ Paperback, 10th Edition ]
    Michael Levy,Barton Weitz,Dhruv Grewal | McGraw-Hill Education | 2018³â 02¿ù
    50,000¿ø Æ÷ÀÎÆ®Àû¸³ 1,000¿ø
    Retailing Management 10e highlights the many ways the retail industry has transformed and evolved over the past four years. In keeping with its market-leading tradition, the 10th edition focuses on key strategic issues with an emphasis on financial consideration and implementation through merchandis...
  • Operation Management, 13/E

    Operation Management, 13/E [ Paperback, 13th Edition ]
    Stevensons | McGraw-Hill Education | 2018³â 01¿ù
    44,000¿ø Æ÷ÀÎÆ®Àû¸³ 880¿ø
    »óÇ° ÆǸŰ¡ ½ÃÀÛµÇ¸é ¾Ë·Áµå¸³´Ï´Ù. ÆǸŽÃÀÛ ¾Ë¸² ¼­ºñ½º¶õ? ½ÅûÇϱâ
    Preface 1 Introduction to Operations Management 2 Competitiveness, Strategy, and Productivity 3 Forecasting 4 Product and Service Design ¡¡SUPPLEMEMT TO CHAPTER 4: Reliability 5 Strategic Capacity Planning for Products and Services ¡¡SUPPLEMEMT TO CHAPTER 5: Decision Theory 6 Process Selection and F...

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  • Managerial Economics & Business Strategy, 9/E

    BAYE | McGraw-Hill Education | 2017³â 04¿ù
    43,000¿ø Æ÷ÀÎÆ®Àû¸³ 860¿ø
    This ninth edition of Managerial Economics and Business Strategy has been revised to include updated examples and problems, but it retains all of the basic content that made previous editions a success. By teaching managers the practical utility of basic economic tools such as present value analysis...
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